About a year ago
there was a terrible catastrophe on the east coast of Japan. No, it wasn’t
Godzilla, but a massive tsunami caused by an underwater earthquake; a disaster
of epic proportions. Surely I, like many others, watched the raw POV footage
over and over as coastal towns were engulfed by a wave of death. I can still
hear the sound of twisting metal that was never intended to twist that way,
locals fleeing to higher ground, some not running fast enough and casually
absorbed by the invading blob. Though I don’t speak Japanese fluently, screams
of horror are a universal language. In times of tragedy one knows exactly what
foreign people are saying from behind the camera. It’s the same thing we’d all
say if we witnessed someone washed up by a tsunami: Holy Shit! . . . Fuck,
this is crazy! . . . Oh my God! . . . Run!
. . . Led Zeppelin Rules! . . .
But this isn’t
what I want to focus on here. I want to focus on the real issue in the grand
scheme of things--the bigger (in a fascistic oppression of the population
through language to manipulate thought kind of way) disaster: The firing of the
Aflac Duck voice, narrated by the inimitable comic Gilbert Gottfried. Gottfried
was sacked for his cringe inducing one-liners posted on Twitter mere hours
after the tragedy. Well, comedy is
all about timing. Gilbert wasn’t fired for his jokes, though. Or the timing of
them. If he adroitly dropped lurid lines of scatological humour in a comedy
club in North Dakota, or between friends (if Gilbert has any, that is), or even
at a private boardroom meeting between Aflac marketing executives, there would
be no problem. The reason for his firing wasn’t the cruel sentiment of the jokes
in the (ahem) wake of a national tragedy, but the dissemination of the jokes
instantaneously to a huge audience. And Twitter is the king of that kingdom. If
enough people have access to a message, a small handful is going to get pissed
off and make a lot of noise about it, no matter what the message is. Comedy is
low-hanging fruit in the professional outrage game.
Maybe it was the
quick turnaround, or the severity of the jokes, or a combination thereof that
caused Aflac brass to give in to the pressure and drop the hammer on the man
who’s voice has simultaneously entertained and annoyed us for decades.
For a short time the
issue reached a fever pitch in the media. At its apex, it reached bizarre
postmodern proportions: Gottfried’s
insensitive tweets about the tragedy of the tsunami had become bigger news than
the tragedy of the tsunami itself. It’s like photographing people who are
photographing the most photographed barn in the world. Now, some of the jokes
weren’t very good at all—mere throwaway’s. As long as we’re alive and events
are happening, whether on a personal or global scale, there will be an endless
well of comedy to draw from. That is both a comedy fact and a scientific fact.
A few jokes
stirred a chuckle out of me, which you can read out loud or in your head in
your best Gilbert Gottfried voice . . .
“I fucked a girl in Japan. She screamed, ‘I
feel the earth move and I’m getting wet.’”
“My book Rubber Balls and Liquor was
released in Japan. It’s making quite a splash.”
Okay . . . finally
. . .
“Japan called me. They said ‘Maybe those
jokes are a hit in the US, but over here they’re all sinking.’”
What puzzles and
troubles me about the upper echelons of Aflac, and by extension, the people at
the top of corporate culture in general, is that Gilbert has been known for the
last thirty years as a comic who is by far one of the most abrasive out there
on the national and international comedy scene. Anyone who has a passing
interest in comedy knows this. Gilbert’s always the first to go there. He’s a too soon guy. Nothing is out of bounds. I’ve busted many guts
watching him perform at roasts. Gilbert blurts things out like a crazy old Jew
with Asperger’s.
What did a
multi-national insurance company like Aflac expect out of Gilbert Gottfried
when he was hired back in 2000? That by lending his voice as a shill, gussied
up as a goofy duck, all of sudden his past material is, (ahem, again) washed
away? I certainly would not buy insurance from Aflac--clearly, they don’t do
diligent research on their animated mascots. The left hand doesn’t know what
the right is doing. The only thing these Aflac Asshats heard was Gilbert’s
unique, yet recognizable voice--a nasal, gravely whine, though grating, is
definitely unforgettable. Did they know that Gilbert is a dirty comic and
figure that no one will care? He’s the parrot in Alladin for Christ’s sake! Surely before making a comic your mascot
there is a vetting process to check out a funny man’s entire catalogue to see
if he’s suitable to represent your company, or at the very least, what his
angle of attack is. A cornerstone of GG’s schtick is to say outrageous,
shocking jokes at all times, especially right after a tragedy when the snake’s
venom is at most potent. Umm . . . hello? That’s Gilbert Gottfried in a
nutshell. Three weeks after 9/11 at the Friar’s Club in New York, he was the
first notable comic to very publicly say a 9/11 joke. Something about trying to
catch a plane, but it had to make a stop at the Empire State Building first.
Whatever. It’s Gilbert, not the president, it’s what he does. He didn’t get
swept up in a shit storm like the Japanese tsunami, the 9/11 fallout was more
like a shit sprinkle. No matter what you say, 9/11 is old news and you can joke
about it and get away with it, too. Time heals physical and psychic wounds. The
tsunami in Japan is now old news, too, but it most definitely was not just days
after the tsunami. The wound is still raw. There is a week or so period where
jokes or any making light of are totally off limits in the media, a window
where outrage grows, and then blossoms once some comedian jokes about the
tragedy.
A mitigating
factor that is difficult to ignore is that Aflac is the largest life insurer of
Japanese citizens. You can’t deny the jokes landed too close to home, like two
nuclear bombs. The usage of words in and
out themselves, is meaningless. Intent and context are king. It’s like
playing violent video games doesn’t actually lead to real life violence. That’s
the easy way out. It’s the Blame Game
and a lot of people sit down at the table.
is compromised
when there’s a personal affront involved. If it’s about someone else, well fuck
’em, it’s right there, immortalized in the Charter of Rights & Freedoms
goddamnit! Maybe I have no soul but I found it even funnier in a twisted way
when I learned that Aflac does most of it’s business in Japan. It adds so many
levels of intrigue to the jokes and to Gilbert himself. Did Gilbert know most
of the business was centred in Japan? Did he just not care? Did he think it
would roll of their shoulders?
On firing Gilbert
as the Aflac Duck, the chief marketing officer stated, “Gilbert’s recent
comments about the crisis in Japan were lacking in humor and certainly don’t
reflect the thoughts and feelings of anyone at Aflac.”
I can’t begin to
tell you how many things are wrong and misguided about this statement. First of
all, there was about ten jokes that Gilbert tweeted and the three that I have
reprinted are actually pretty funny, so the marketing guy is wrong on the lacking
in humour part. Secondly, doesn’t it go without saying that the comments
don’t reflect the thoughts and feelings of anyone at Aflac? Does
the public assume Aflac employees are so morally bankrupt at their cores? Do we
need to be reminded they don’t seriously endorse jokes about people dying
horrible deaths, crushed by debris, drowning in fetid slew water, their cities
and possessions wiped away by an angry planet?
What comes next is
a phenomenon, that although is not new, is more prevalent now than ever before
in the media. The forced apology. And so Gilbert breaks gives in. Let
the healing begin! I don’t even have to reprint the apology because you know
exactly how it goes. I’m sorry if my remarks offended…blah blah blah,
doot-doota-doot-doo . . . DOO-DOO. Even after his empty apology, Aflac
still fired him. Never mind how disingenuous an apology originating from
outside the speaker is in the first place, but coming from Gilbert, it’s even
more uproarious. An apology for some Twitter jokes coming from Gilbert has
about as much sincerity and warmth as Terry Schiavo.
These forced
apologies light up the media landscape like fireflies, and it’s been pretty
bright out there lately. Today, as I write this, it’s Mike Milbury, a hockey
analyst/commentator apologizing for his ‘Punk’ rant on Sidney Crosby. Breaking
news: Crosby’s camp has rejected the
apology from Mr. Mulbury. Somebody call a Wahhhmbulance.
How will we ever
go on in the face of such injustice!?
What is insidious
about these forced-from-the-outside apologies is that they undermine the very
foundation that genuine apologies are based on. It’s the crying wolf effect.
Genuine apologies are supposed to come from within; a growing and learning
process whereby wrongs are righted and sins are atoned for.
True apologies
don’t penetrate, they defecate.
An apology is
supposed to be an expression of remorse for a perceived wrong. It’s also
supposed to originate organically from the speaker if it is to retain any integrity.
These principles have been usurped by a minority of interweb humanoids that
want to build a brand, a public narrative to garner attention and credibility.
The FA is now used in the media as a weapon, the lash of a whip made out of the
tongues of the infidels, to inflict the sting of the public at large, whoever
that is. The pressure from this small minority out there in the ether make
the heads force apologies out of their
investments. And so we hear Rush Limbaugh, or Don Imus, or Dean Blundell light
up the ‘On Air’ sign, and in a sombre tone, profess their sincerest of
condolences; that they regret their momentary lapse of reason. Well
hoo-fucking-rah.
Consider if you
will Rush Limbaugh’s ‘Nappy headed ho’s’ comment, and the subsequent FA. When
it really comes down to brass taxes, the comment is pretty benign. Not even
that insulting even if you’re part of the group being insulted. Find any black
female college basketball player and she’ll tell you she’s had far worse
verbosity slung at her than, ‘Nappy headed ho.’ I’ll leave it up to you to come
up with a few examples.
You can be
outraged and annoyed at Rush Limbaugh for his comments. You have your right to
be offended. But if you don’t like what Rush says than just do what I’ve been
doing the whole time during the FA debacles: Don’t listen. Just turn the
dial. Rush is only on my radar because of all the coverage, the incessant
media clips by all the local affiliates that are regurgitating his offensive comments
and apologies. Warning . . . this may be offensive to some viewers . . . but
here you go folks, we’ll play it for you anyways, over and over, and
vicariously re-offend you.
It’s the mark of a
truly selfish and hubristic person to take offence to something and then
endlessly whine about it, and more importantly, demand consequences. I’m occasionally
offended by pundits/entertainers and their nutty ideas (mainly because the
hordes who lap it up can’t distinguish the performance from the actual human
being playing the character). But I would never want them silenced or taken off
the air. For example, I don’t like Ann Coulter. I think she’s smart as well as
an opportunistic, contrarian shill that doesn’t believe the things she says and
writes, but does it because of her agenda and to get a rise out of liberals and
to keep her brand relevant. She wants power and capital. She wants a voice. I
can’t blame her. But here’s how a reasonable, intelligent human deals with this
particular offense: Either (a) ignore her completely, or (b) postulate using
reason and logic why you don’t agree with them and leave it at that. Hope other
humans can relate. Hence unprofessional think pieces like this. I don’t want Ann
Coulter fired or silenced. I’m not that narcissistic and selfish to try and
impose my will on you plebeians! I realize lots of people are entertained by
her, and agree with the gist of her politics. I have respect, which is
something that is sorely lacking in our internet culture.
Ironically, all
these people who are outraged by the comments that give birth to the FA’s don’t
even listen to the entertainers they’re outraged by. But they know damn
well that YOU shouldn’t be subjected to the aural filth, either. They have a
worldview they want to impose on you. The folks who are outraged only hear
about the outrageous comments because they hear it re-filtered through
the news that they do listen to. They don’t even listen to Rush Limbaugh
or Howard Stern in the first place, but once they’re exposed to the tip,
gigantic, imaginary icebergs naturally form underneath the surface. It’s a big
bad world out there and rather than being constantly critical and questioning
the foundations of our worldy outlooks, we paint ourselves into a corner and
then defend that corner as the right way, the just way. Just
turn the dial.
Why would you, if
you were so mortally offended by a rape joke, or Don Imus insinuating a woman
is a slut because she wants the state to pay for her birth control, be satisfied
with a simple, short, forced apology? Apparently, this “I’m sorry, I apologize,”
fire extinguisher is usually sufficient to put out the raging inferno of
outrage. That’s all you wanted!? An ‘I’m sorry?’ That is the only demand
from the kidnapper’s!? Come on Imus, all you have to do is give a sweet little
remorseful show of humility, just get on your knees for a minute or two and
then get back up, wipe off your mouth with the back of your hand, and carry on
entertaining. If I’m truly offended by a comment/joke/person/group/etc., I sure
as hell wouldn’t be assuaged by a simple apology, even if it did originate from
the offender and not their bosses. The healing process would take time. The
relationship may never be the same.
Speaking of Don
Imus’s recent FA for calling Sarah Fluke a slut for wanting the state to cover
her birth control, why is the abortion issue flaring up again in the States
like a bad case of genital warts?
Look at the new
law in Texas that forces doctors to perform an invasive, humiliating,
intra-vaginal exam on women, accompanied by a patronizing lecture before they
can have an abortion. Under the new state policy, a woman seeking an abortion
must first be subjected to an ultrasound probe inserted into her vagina. Then
comes the weird part . . . “She is then forced to look at the ultrasound image
of the unborn fetus and listen to its heartbeat while the doctor points out the
parts of the body.” Then the woman signs a document, and is sent home to wait
twenty four hours before the abortion is performed. Wha? Come again? This is legal
humiliation and state sanctioned abuse. Does the state of Texas think women who
get abortions are she-devils with spinning heads, frothing at the mouth,
salivating in hungry anticipation of the unformed morsel being sucked out of
their vagina? Can I take it home and eat it, doc? Clearly, women want to
kill, kill, kill! They enjoy killing the babies inside them.
I don’t even have
a pussy and it makes me throw up a little in my mouth. Hey law man, how exactly
does forcing a doctor to waste his time pointing out body parts prevent abortions? I’d like to apply
to be the speechwriter for the scripted rant that the doctors go through . . .
“These are the hands that will one day pull triggers . . . and these are the
lips that will one day suck on crack pipes…”
I’m no law expert
or politician, but one sure fire way to not prevent abortions is cutting state
funding to Planned Parenthood by some 66%, which Texas did in 2011. This law is
ultimately benefiting only a select few perverted doctors who are consumed by
unnecessary-pre-abortion-intra-vaginal-probing fetishes. Who cares? A fetus
isn’t cute at one month anyways, just a gooey mass of nascent semi-formed life
matter. Maybe you can make out a toe or two. Big shit. It isn’t going to pay
the hydro bill.
If you want to
know how sexist any law on abortion is, imagine if the situation was reversed:
After nine months of gestating, babies come out of a man’s grossly oversized
and bloated penis, cock veins painfully extended to backyard hose proportions,
the pregnant penis resembling a snake with a freshly eaten mouse.
Checking in for
dinner at the in-law’s place you give in to the ceaseless prodding from the
glowing grandparents-to-be, and whip out your pregnant cock so the whole
extended clan, little Patrick too, can marvel at the bulging life inside
it. Mom-in-law puts an ear to your shaft and exclaims proudly to no one in
particular, “I think I felt a kick!”
The next morning,
on a stroll through the park, other parents with their kids in tow notice the
sizeable bulge in your Levi’s 501 Preggers©, and a gaggle of moms giggle to
each other, hands over mouth’s, afraid to actually ask, only whispering cupped
conspiratorial messages into each other’s ears, “Is he pregnant or just big?”
Can you imagine a government passing laws forcing all pregnant men to go through invasive procedures prior to the abortions of their unwanted cock-babies? Not in this lifetime, pal.
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